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6: Formulating and Implementing Strategy For International and Global Operations

By Cynthia Tomovic

Old Dominion University

Published on

Abstract

By the end of unit 1 students should have learned a general definition of a strategy, how to
identify and create one.
By the end of unit 2 students should have learned about international strategic planning
process, international strategy planning process, formulation analysis, competitive analysis,
and global and international strategic alternatives.
By the end of unit 3 students should have learned about the difference between globalization
and regionalization, approaches to world markets, an E-Business.
By the end of unit 4 students should have learned about practical application of knowledge
about the cultures cultural profiles.

Credits

Cynthia L. Tomovic, Ph.D.

Cite this work

Researchers should cite this work as follows:

  • Cynthia Tomovic (2010), "6: Formulating and Implementing Strategy For International and Global Operations," http://globalhub.org/resources/3241.

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